The ABCDE’s of Marketing

A number of years ago, I became aware of a tradition at a school in the Archdiocese of Chicago. It […]

Now Your School Needs a Responsive Web Site AND an App!

Ten years ago, an article like this was posted called “Now You Need a Mobile Web Site.”  At that time, […]

Do Not Contact: What the CAN-SPAM Act Means

When this regulation first came out back in 2009, those that began to use email as a form of mass […]

If You Don’t Talk About Yourself…

…other people will!! For the first part of my life, I had a very difficult time talking about myself. When […]

The Five Rules of Marketing

This week’s Marketing Matter touches on my follow-up book to “Retention: A Systems Approach to Growing Enrollment.”  “Marketing: A 12-Step […]

10 Ways to Market Your School Online – #9 and #10

The inspiration for these Marketing Matters comes from an article that was available several years ago at NewMediaCampaigns.com titled “10 […]

10 Ways to Market Your School Online – #7 and #8

The inspiration for these Marketing Matters comes from an article that was available several years ago at NewMediaCampaigns.com titled “10 […]

10 Ways to Market Your School Online – #5 and #6

The inspiration for these Marketing Matters comes from an article that was available several years ago at NewMediaCampaigns.com titled “10 […]

10 Ways to Market Your School Online – #3 and #4

The inspiration for these Marketing Matters comes from an article that was available several years ago at NewMediaCampaigns.com titled “10 […]

10 Ways To Market Your School Online – #1 and #2

The inspiration for this week’s Marketing Matters comes from an article that was available several years ago at NewMediaCampaigns.com titled […]