“But Parents With Young Children Aren’t Moving Into My Community”

How many times have we heard about changing demographics, changing economic circumstances and changing attitudes based on the consumer’s experience of […]

October: Stop Charging Late Fees

Over the past 12 years, I’ve spoken to hundreds of school leaders.  During that time, a handful of schools told […]

Budget and Envelope

Let’s see a show of hands… How many of you have started working on your school’s budget for the 2021-2022 […]

Publication and Placement of Your School’s “Remarkable”/”Distinctive” Qualities

Can you guess the two key places where you need to publish your school’s remarkable qualities? If you said 1) […]

October: Your School Needs an Automated Follow-Up Process

Up until last year, there were still a number of faith-based and private schools which still had AN open house, […]

One Approach to Increase Enrollment

About 15 years ago now, the Catholic high schools of a local Diocese were given a directive to hire admissions […]

Your School: A System of Systems

Let’s apply some systems thinking to your school, and begin in the classroom, where we learn the importance of “3” […]

Prepare Your School’s Marketing Materials

Now that you’ve determined the three to five traits that make your school “remarkable,” or, perhaps, “distinctive,” in the minds […]

October: CHANGE Continued

Someone once told me, “Be careful what you wish for; you may get it.”  Some schools throughout the nation are […]

Get Acquainted Day

Now that October is here, it’s time to start planning your Open House events. Actually, it’s kind of late to […]