Articles

Should I Stay or Should I Go?

About 5 years ago, a popular hotel chain was using that tune from The Clash as the soundtrack from their […]

The Advancement Director’s Schedule

In light of the articles on Advancement over the past couple of weeks, I thought this would be a good […]

Tell Them What They Already Know

Now isn’t that just about the dumbest thing you’ve ever heard? Now think about your kids, or if you haven’t […]

HOW Do I Do the Things I Need To Do?

As promised, this week’s installment speaks to another aspect of the “how” to handle Advancement. While last week’s article outlined […]

July: Market Your School’s Hourly Rate

There are two ways most schools post their tuition on their respective Web sites, and frankly, both ways can turn […]

And a Child Shall Lead Them…

…on a tour of your school!! Principals and other administrators usually provide the school tour to interested parents, since they […]

One Day at a Time

This article is geared to those folks who have the responsibility of “doing it all,” and do not work for […]

July: Let ‘Em In

Sir Paul McCartney performed in concert in Los Angeles a few years ago in July on the last night of […]

Hello…Is There Anybody In There

You may recognize the title of this article as the first line of the lyric to the Pink Floyd song, […]

The Five Dangers of Being a Development Director

One of my personal beliefs is that we must expand our minds to be able to hold more than three […]