Metadata for Your School’s Web Site
In the year 2000, there were school administrators who believed that Web-based marketing was a passing fad. It was rumored […]
Articles
Unintended Consequences of a Need-Based Aid/Cost-Based Tuition Model
While last week’s entry was aimed at Asset Management (one of the five aspects of Advancement), this one deals with […]
The Need for Five
Steve Jobs said a person can only hold 3 ideas in their mind at the same time. A few people […]
March: Collect Your School’s Tuition and Fee Revenue on One Platform
I like looking up quotations on the Internet, just to see to whom they’re attributed. Both Benjamin Franklin and Charles […]
March Madness
Remember back in 2020 when they announced that the NCAA Tournament would be cancelled due to the coronavirus worldwide pandemic? […]
Changing Your School’s Tuition Structure
A number of years ago, I adopted a motto: “Nothing is easy; nothing is free.” In Latin – “Nil facile […]
Quintelemental Systems
“The beginning of wisdom is to call things by their right names” – Chinese proverb Since new knowledge requires new […]
March: Build Cohorts
After reading the title of this article, you may be thinking, “What’s a cohort?” According to Wikipedia, “In statistics and […]
The 22 Immutable Laws of Marketing
Do you realize that many public schools celebrate SAINT Patrick’s Day! With “Christmas vacation” turning to “Winter recess” and Easter […]
DOUBLE Your School’s Enrollment
This week’s article spotlighting enrollment rounds out another quintet of the five aspects of advancement. Even though many schools have […]