Most schools believe that their marketing strategies and techniques should be measured by how well enrollment increases at the school. Unfortunately, that’s precisely why many faith-based and private schools still see declining enrollment. Effective marketing increases inquiries to a school; effective enrollment practices increase enrollment.  Since Marketing is Education, I’ll bet you have some folks at your school that are skilled at creating plans.  Visit http://www.lulu.com/shop/mike-ziemski-med/marketing-a-12-step-plan-to-increase-inquiries-to-your-school/paperback/product-20270355.html to order your copy today!